Brand Identity Design Decal (UC Berkeley)

I auditted this decal with a desire to learn about what constitutes a good brand design.

Throughout the course of the semester, I learnt about typographic rules, color usage, creating mockups, designing with intention etc. There were multiple design drafts done for our selected brand. We had design critique sessions which were extremely helpful in providing feedback on areas for improvement. From there, I continuously improved my brand design and created other collaterals such as posters and business cards.

Role:
Brand Designer